serving size

Serving Size Does Matter

Many consider serving size when going to do their grocery shopping. A research has found that many companies around Australia have been producing different serving size products. This has been confusing many customers.

The recent research shows that companies like Cadbury and Coca-Cola have been declaring vastly different sizes for the same product. Researchers from the George Insititute for Global Health and National Heart Foundation found that food and beverage products are supermarkets such as Coles, Woolworths, IGA and Aldi have more than half of their products exceed the Australian Dietary Guidelines’ standard serve of 600kJ of energy.

More than half of the 15 categories, including ‘cakes and muffins’, ‘protein and diet bars’, and ‘processed meat’, had more than half of their products exceed the standard serve. Although the correct weight is stated on the packaging, it does not correlate to the serving size mentioned in the nutritional section. For example, a big pack of Cherry Ripe declares a serving size of 18g, whereas the bar says 52g – triple the size. 

What has been done about serving size?

As of now, researches have not been able to address the issue on what the basis of food serving sizes. Should it be standardised, for example, by weight, by volume, by energy, by piece? The path for this is still long. But all we can do is wait.

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